SVN Motion is a creative production house based in Jakarta specializing in powerful visual content driven by strong storytelling. From highly impactful commercial ads and digital content to corporate profiles, video campaigns, and innovative 3D services, the company is dedicated to helping brands communicate with clarity, creativity, and confidence. As part of its brand evolution, SVN Motion has unveiled a fresh logotype reflecting its energy and forward motion. The visual identity is built around the abbreviation SVN. This stands for SEVEN, a name symbolizing completeness, movement, and vision.
At the heart of the logo is a reimagined "V" shaped as the number 7 and subtly integrated into the negative space of the wordmark. The seven parallel lines cutting through the "7" are a deliberate design choice. Not only do they enhance the sense of motion and direction, but they also represent the word SEVEN in a visual form. This smart typographic twist reinforces the brand identity and creates a strong symbolic link between the name and the logo itself.
To bring this new visual identity to life and support their overall brand communication, I designed a credentials deck. This digital document showcases the best work of SVN Motion in video campaigns, TV commercials, and company profiles. The design incorporates a clean layout, concise information structure, and strong visual hierarchy, ensuring each piece of content is easy to navigate.